Shopify vs. BigCommerce: Best Features for Online Stores
Hello, I'm Lucy Hall. Today, I'm diving into a comprehensive comparison of two leading e-commerce platforms: Shopify and BigCommerce. These platforms offer robust features for setting up and managing online stores, but which one is right for you? Let's explore their best features to help you make an informed decision.
Ease of Use
Shopify is renowned for its user-friendly interface. It's designed for beginners and experts alike, making the setup process straightforward and intuitive.
BigCommerce, on the other hand, offers a more complex interface, which can be overwhelming for beginners. However, it provides extensive customization options that seasoned users will appreciate.
Features and Flexibility
- Shopify has an extensive app store with thousands of apps to extend the functionality of your store. Whether you need marketing tools, shipping solutions, or inventory management, there's an app for that.
- BigCommerce offers a plethora of built-in features, reducing the need for third-party apps. This includes advanced SEO tools, a wide range of payment gateways, and comprehensive reporting.
Pricing
Pricing Comparison
| Plan |
Shopify |
BigCommerce |
| Basic |
£29/month |
£30/month |
| Standard |
£79/month |
£79/month |
| Advanced |
£299/month |
£299/month |
Customer Support
Shopify excels in customer support with 24/7 availability via phone, email, and live chat. They also have an extensive knowledge base and community forums.
BigCommerce also offers 24/7 customer support through various channels. However, their knowledge base is slightly less comprehensive compared to Shopify's.
SEO Capabilities
Shopify provides basic SEO features, including customizable title tags, meta descriptions, and URL slugs. Their SEO apps can further enhance your store's visibility.
BigCommerce shines in SEO with its advanced built-in features. These include automatic sitemaps, optimized URLs, and robust integration with Google Shopping.
Final Thoughts
Choosing between Shopify and BigCommerce ultimately depends on your specific needs and expertise level. Shopify is ideal for those seeking an easy-to-use platform with extensive app integrations, while BigCommerce caters to users who need built-in features and advanced SEO capabilities. Both platforms offer excellent support and pricing options, so you can't go wrong with either choice. Explore their features and see which one aligns best with your business goals.
